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How to transform customer experience in 2019
CX - or customer experience - was the big transformational initiative of enterprises in 2018. Big brands clamored to appoint Customer Experience officers. Everybody wanted to be the first to bring to production their customer experience weapons - CRMs, chatbots, mobile apps, machine learning initiatives, you name it.
But how do small businesses catch up with these colossal, enterprise-wide, long-term business trends?
No worries. One thing we should learn from these new business trends is that you can always approach them agile - start small and scale as you grow.
The holiday peak season is always a good time to start taking care of your customers, so you can keep them engaged throughout 2019 and beyond. We put together some ideas.